HataBoix - A New Look on Hunting & Fishing
June 10, 2011 | Sam White
HataBoix intends to carve a sizable niche within the hunting and fishing industries by offering a comprehensive line of products and services tailored to both the amateur and professional outdoor enthusiast. The initial lineup will include both fishing and hunting apparel and services to the marine and outdoor industries. The tagline for sportfishing is Reeln It Raw, loving the fight while bringing it onboard in a big way. HataBoix also includes the hunting line of Mark It. Kill It, representing the passion for the sport of hunting that will launch in August.
From the initial launch, the line of HataBoix products will grow to include a larger portion of the products and services used within the hunting and fishing communities, with products that provide a distinctive style appropriate for family members of outdoor enthusiasts even if they do not hunt or fish themselves. Children’s clothing and women’s signature pink camouflage items will be a significant part of the family line, involving the whole family in the HataBoix Outdoor Adventure. Eventually, HataBoix products will include fine goods tailored to these industries. HataBoix will work with affiliates through contract licensing so many others can follow through with the HataBoix vision.
As with any business, a strong Internet presence is crucial. With the HataBoix website, www.hataboix.com, people around the world can share their fishing and hunting reports as well as photos and videos. There will be monthly contests as well as areas for advertising for charter services and much more—the HataBoix online community is born.
HataBoix is excited to be the sponsor of the Kickoff Party for this year’s Emerald Coast Blue Marlin Classic at Sandestin, and we look forward to meeting the participating anglers, captains and crews in this year’s event!
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