The idea of offering outdoor enthusiasts high quality products made in the United States using American-made components was the impetus for two lifelong outdoorsmen to create the Outdoor Recreation Company of America, ORCA.
Jim Ford and Cliff Walker, hardcore hunters and anglers and veterans of the building and trades industries, decided to use their business acumen, passion for the outdoors and sense of pride in America to create a company that could produce what they couldn’t seem to find, at any price: high-end outdoor products made in the USA that performed as advertised. The pair also wanted to find a way to put Americans back to work, and having ORCA products made in the USA was a way to do just that.
The company’s first product was a cooler designed to withstand the rigors of outdoor use by professionals and novices alike and to perform far beyond the expectations of even the most critical outdoor enthusiast. But it’s also not just about selling product. The company recognizes its corporate responsibility and the need to give back to those who have helped make it successful. A portion of every ORCA product sold is returned to conservation groups, wounded warrior programs, breast cancer research and women’s outdoor groups.
The company’s products are proudly made in the USA, using 100 percent American-made components. “We view ourselves as partners with our customers, our employees, the communities we represent and our environment,” Ford says. “Our goal is to become an internationally recognized brand, capitalizing on sustained and manageable growth through strategic business partnerships and agreements.” He says that their partnership as a Co-Presenting Sponsor of this year’s Emerald Coast Blue Marlin Classic at Sandestin also played a significant role in their business model. “The ECBC gave us a great opportunity to interact with our clients, where we could not only display our products but also learn more about what the tournament anglers are looking for and how we can meet those needs in the future,” Ford reports. “Plus, the entire event is just a lot of fun from start to finish—our staff looks forward to it all year long.”